Google new quality score

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Looks like Google changes to the algorithms for calculating the Quality Score, used by the AdWords system to determine prices and positions of ads on their advertising platform will really help advertisers improve their campaigns performance.

Google says that the calculation of the Quality Score will be in real time based on queries made by users. Besides this will also be taken into account all other factors such as the historical clickthrough rate(CTR) on the ads with your account and the quality of landing page, although the latter factor is what will be considered less frequently.

Google also has replaced the concept of minimum bid for the ad with the estimated price to appear on the front page. What does this mean? Certainly for keywords that have few advertisers that change in pricing policy will not lead to great revolutions. For all those advertisers who want to appear on the front page for searches on a keyword particularly competitive on price will probably be higher than before.

Great news!

Youtube Click-to-Buy feature

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At last YouTube will be introducing a new feature called Click-to-Buy it possible to buy music, films and books mentioned or presented in the video.It often happens that in the comments many users request information on the song that is the soundtrack to the movie, or what film is that scene is … etc … In this way, YouTube will offer the opportunity to meet these potential transactions generating curiosity.

Currently, YouTube has begun to include links to the songs on iTunes and contents of Amazon.com.

These links will be progressively extended to the entire archive of music videos, even if this feature is active only for U.S. users. The goal however is to extend this opportunity also to other types of content and to broaden the audience at the international level.

Google Maps improves the results business

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Google Maps has made a small but substantial changes to the pages of results. Now when you conduct a search for a business, in addition to the name and address appear even a thumbnail photo for a review. This makes it possible to have more data without having to click on each result.Anyone who wants to publish a schedule for the business on its maps can use the Google Local Business Center.

Search with My Location on Windows Mobile phones

Google has introduced a new feature for research in network made from mobile phones and Windows Mobile handholds. The service is called Search with My Location and allows you to search based on local area where it is currently the user instead of using the last place you entered.

Using Gears Geolocation API, Search with My Location can identify the coordinates (in approximate) of where the user is conducting the research, some ‘as was the case with Google maps for mobile.

In this way, just type what you want to search, without necessarily indicate any geographical reference. Typing “weather”, for example, you can get weather information in the area. If you want to obtain information relating to another city is sufficient to specify its name in the search string.

To protect the privacy of Google users would like to clarify that Search with My Location does not associate the current location to any information that would identify it. Currently this service is available only in the United States and the United Kingdom and to use Just visit google.com with your Windows Mobile phone.

Google Maps great place to advertise

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It will be the recession, the weak dollar, the crisis in the world economy, so much so that Google is pushing more and more on online advertising, specifically on revenues. So here’s sponsored links that sprout everywhere even on Google Maps.
Look above: try for example to seek Hotel Rome on Google Maps and you’ll notice under the geographical map of advertising links that advise companies and services, publishers who are affiliated with Google.

Where we will end up? Google will replace the “Web Clips” Mail Gmail only with advertising and sponsored links? Take for example when we do a search for Boston limousine

Google Maps great place to advertise

Social Media Network

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If it comes to social network MySpace is the most popular with Facebook.

But MySpace has a use other than Facebook, a fact well known to people is very used MySpace to promote and be seen to be more clear is widely used by the band or actors who have the ability to upload their own songs. Many famous people are registered to MySpace and myriad band tries to look through it.
Once enrolled, you can customize your page using the generator or downloading Layout layout available on the web searching. You can upload as well as photos, music video. The customization does not have many limitations can upload videos from youtube, use player made available on the website or even outside.
As is clear MySpace has possibility of use different from rivals in the field of social network and certainly if you want to promote your group or occur is much more appropriate for others as Facebook, MySpace is not a case is the first social network in the United States .

How to make your website more indexable

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In this article we will see few quick tips that can make a big difference on you website accessibility by search engines.

1. Background color of the body

body (background-color: # fff)

Always put a background color of the page to make sure that the page is readable even to those who have different color settings are not standard.

2. Link recognizable

a: link (
background: # fff;
color: # f00;
text-decoration: underline;
)
a: visited (
background: # fff;
color: # f77;
text-decoration: underline;
)
a: hover, a: active, to: focus (
background: # f00;
color: # fff;
text-decoration: none;
)

And ‘well that all links are “noted” you should highlight and distinguish the color of good links already visited by those not yet visited.

3. Font generic
It ‘always good use of our site, font, or writing, already installed on your PC, to give you an idea, the classic Times New Roman.

4. Texts with variable size
Do not ever give the texts in a pixel because it has high resolution must, for example, zoom, it is better to use the percentages!

5. CSS for printing
To print the contents are interested then good to see a readable font and remove the parts so as menu!

Gmail for new mobile phones

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The Gmail for mobile 2.0 provides superior performance and features to receive push email on mobile phones

You are happy owners of a Gmail account? So now it is even easier and faster access from mobile phones to e-mail inbox. If you have not yet e-mail to the Google service, this could be an opportunity for dotarvi a reliable system of push email on mobile (including Java, not just smartphones).

And it’s free, because you only responsible to pay the data traffic generated on the cell line. The credit goes entirely to the new 2.0 version of Gmail for mobile clients, or small Java software that offers all the features of e-mail. In mobility: the application being installed on your mobile phone, is with your profile and is ready for use.

“We have renovated the architecture of the client to improve the functioning of the process in the background, in addition to refining the elements of the code that created bottlenecks and slowdowns,” says Derek Phillips, software engineer involved in the project Google Mobile.
Gmail for new mobile phones

And this explanation, appeared on the official blog search engine for this type of application is sufficiently clear about the new features of Gmail 2.0. In detail, was a work of profound improvement in the operation of the program, particularly for those with multiple accounts and configured for those who want to move without too many problems by mail to Google Apps.

And then a new collection of direct links and features has been dedicated to those who use Gmail 2.0 on a smartphone with a Qwerty keyboard. Plus, now the software can also operate in the background without too much resources. Even in off-line: Allows you to prepare messages, which will be sent automatically as soon as you reconnect to the network data.

Everything held together by revised menu and a custom, now with the support 35 different languages and the BlackBerry. To download Gmail for mobile 2.0 just go with your mobile browser at m.google.com / mail and download the application. There is also a video that explains in English the new features is available by