When a user arrives at a page of the website after you clicking on a pay per click ad, it is essential that they find the information immediately, the service or product they want. I find that content on the page must push it to encourage a purchase, request information, fill out a form to request quotation. This landing page has to shows or better yet needs to attract the users eye for better results. A good landing page should have content that is as close as possible to that searched the search engines. The main features that this type of landing page should have are:
Compatibility with all platforms and browsers especially IE and Firefox
Have a simple Html structure that will not make the page load slow
Bullet text containing the words used in the advertisement and keywords
Presence of a single request for action to enforce the visitor (fill in a form, buy, whitepaper, demos etc. )
No link to the page if not one that leads directly to the (eg buys a product)
Presence of a special offer with a maturity of the type: “discount promotion, coupons, deals..”
The main purpose of the landing page is to get a conversion from visitor to convert a user. Therefore very important to create content on the page persuasive that improve ROI (Return on investment) or the return of advertising.
In conclusion
Without landing page campaigns pay per click can point to a page of arrival pre existing site getting a result in relation to how it is structured. By creating a landing page specifically designed for the campaign will get results that go far beyond the concept of “lead users to the site.
The indexing of Flash file is no longer a problem thanks to the new algorithm developed by Google that lets you scan and recognize text contained in this file SWF (Shockwave Flash), including menus, banners and buttons, thus greatly improving the visibility of sites achieved with this technology.
The web designers have always faced great difficulties when it was indexing a site developed in Flash technology: as the Spider Google did not recognize the text in the file extension. Swf, it was necessary to further passage that included the creation of a page. html to make the text used by search engines (a practice which has gradually been penalized by search engines as “hidden text” as often happened that the “beautiful and clean “Flash is built in a load of text spam, not visible to users).
Well now you know the importance of index and place a site in search engines: the visibility on the web is key for all those who really want to reach the largest number of users and increase the number of contacts or prospects.
Despite the significant developments in recent times been in the field of web design, graphics solutions with increasingly innovative, remember that the engines are still totally based on text: users insert it into the search box of Google or other engines a word or a combination of keywords, not specific images or icons, so the indexing of a site depends on the ability to make the site optimized for spiders, including through the appropriate use of title, meta tags and formatting text.
The Google algorithm was developed in direct collaboration with Abode, whose library Searchable SWF has continued to make improvements so that the “crawlers” were able to crawl all sorts of SWF files, indexing “almost” all textual content visible by the user, including the possibility of recognizing the “gadgets” Flash and URLs in the file, for direct links to pages within the site. The reason the “almost” is that if the Flash file contains images or videos which contain text, it will not be crawled or indexed.
From today there will be a short greater convergence between web designers and SEO specialists: they can optimize the entire text files in Flash, you will create sites highly innovative and simultaneously have the characteristics necessary to “draw the attention “Not only for users but also search engines. It will therefore sites to “Flash-friendly” but at the same time, the webmaster should be aware that not to index a particular content will replace text with images, so that the crawlers can not recognize, taking also mind the increased risk of penalty by dubbing.
https://tripleroi.com/wp-content/uploads/2019/02/logo.png00donhttps://tripleroi.com/wp-content/uploads/2019/02/logo.pngdon2008-10-04 04:08:002008-10-04 04:08:00Google has Improved Website Flash indexing
The consultation of the growing amount of text, data and information on the web is increasingly difficult and expensive, that’s why it’s a useful tool that helps users and professionals in the selection of relevant information. The creation of a conceptual SEO content writing, a brief but complete overview, can effectively synthesize the information content in a text, allowing the immediate consultation: here are some practical suggestions to draft one.
A conceptual SEO content writing is the summary of the contents of a document, a summary abridged but who is able to provide all pertinent information in the present. A description short, while comprehensive, brief and concise that helps the reader to determine whether the document is important for him and therefore deserves to be read. According to a more frank and bold conceptual SEO content writing serves a good explicitly to “convince” the reader to continue reading, which is of great importance in the case of Article Marketing (promotional items designed for use and consumption of a specific target business reference).
Very often happens that the relief is the only part that is read in an article: How to write a conceptual SEO content writing that therefore able to “sell” the better story? what should be delivered? There are no rules fixed and unchanging, but is very useful to follow a series of measures and recommendations that guide and help in drafting this particular type of text.
First it must be said that an conceptual SEO content writing must give maximum information with minimum of words, it must be clear, concise, objective, accurate and faithful to the content of the article, in a word: effective. As the title (and perhaps even most of) the conceptual SEO content writing is one of the elements of a document providing more information for the user, you may need to use terminology simple and effective.
Second should be a text in itself, have significance in itself: the conceptual SEO content writing contains the description but both should be an autonomous text. It is necessary to focus attention on the problem or question analyzed in, on the objectives and assumptions for the document on the methodologies used by the author in the collection and interpretation of data, sources used, results and conclusions. This is indeed a very challenging job of drafting, despite its short length it requires good summary clear, broad knowledge of the issues addressed in the document.
In optical SEO is also possible to structure the conceptual SEO content writing including special link, which being read by the spider to a level above (in a page already known), bringing value to the same page, then fast indexing, in this way is improved its ranking in search engines and hence its visibility.
Among the elements that characterize the architecture of a conceptual SEO content writing, but the length has an appreciable importance. You must pay attention to the length of a conceptual SEO content writing: if too short may not meet its function, if too long could be rejected or trimmed. It is therefore appropriate to directly implement appropriate size, average between 50 and 100 words (many aggregators of items to the Web require even more conceptual SEO content writing synthetic putting as the limit of 255 characters). The length of the conceptual SEO content writing still should vary depending on the size and the same amount of ideas expressed in it.
Finally the author a note: Although there are specific figures editorial specialized in drafting conceptual SEO content writing, you can consider the document itmself as the person best suited to its implementation. He possesses the authority and competence necessary to synthesize the best concepts expressed by him in his article, provided that it is a fair and that it avoids personal comments and reviews (part of an article but superfluous in an conceptual SEO content writing).
