Entries by don

Cruises Marketing – Cruise Marketing Plan & Strategy

Cruise marketing is what often cruise owners ask themselves at some point in their business life cycle. Lets face it marketing for cruises must be somehow expensive as it is a luxury commodity and advertising has to look expensive. However, looking expensive it is costly because you will have to hire models, actors, celebrities etc….to […]

Law Firm Marketing – Who is your Audience ?

The Audience Benefits Always Comes First Online marketing is all about customer needs and target audience benefits. It does not matter what are you offering – it is what the client wants that is the most important aspect to focus your efforts. In most cases all of your Online marketing should be directed to answering […]

Law Firm Internet Marketing Plan | Boston

Law firms across United States are struggling with the execution of effective online marketing strategies. Despite the fact that if you are a marketing aware law firm and you know what to do to efficiently to generate leads for your practice, you may have little time or in-house expertise to put into practice your ideas. […]

Law Firm – Lawyer Lead Generation Strategies

How to market you law firm? This is a question often large law firms or individual lawyer ask themselves how do we get our business to the next level. How do we get more leads? Majority of lawyers and law firms relay heavily on other web portals to advertise their website such as martindale.com, lawyers.com, […]

The Goal – Objective – Working Order

If you want to go somewhere in a car – you need: • A goal (destination)• A car that is in perfect working order (the result of studies and research).• The driver license (the result of study and a theory test / practice).• An updated road map (the result of studies and research, and graphics)• […]

SEO Waltham Mass – For Real Estate Agency

Creating a search engine optimization plan four your small business in Waltham, MA is defiantly the right step toward your online marketing success. Whether you are a real estate agency, law firm, accountant running a website and your target audience is in Waltham, Belmont, Watertown, Lexington etc… the chances are that people are searching for […]

Show Options Google – Hide options Google Feature

Apparently Google has added a new feature to the search engine results similar to the one shown in Google News, Google Blog Search. It seems to sort results by videos, forum, and reviews which I think is very helpful given the fact the everyone types those search terms when looking for something specific. Also it […]

Strategic Planning Process

Get the marketing direction rightIs your organization on the right online marketing track? Does it meet the needs of online service users, clients, and other stakeholders? Examine the online strategic vision, mission, and core valuesThis basic question can either seem apparent or intimidating. The right online marketing approach is to refer back to your organization’s […]