Online Marketing has grown over year 2008
Top 2008 Online Marketing Medias- Search Engine Marketing
- Banner Ads
- Rich Media
- Video Advertising
- Sponsorship advertising
- Ad classifieds
- Lead Generation
- Email Marketing
These forms of advertising have been
the hottest forms of online marketing in the past few years and as seen from the graph taken from (emarketer.com) it looks like search is dominating the online marketing industry. There is a 23.6% change from year 2007 despite the economy being horrible, companies seem to find ways to spend their money online and actually Triple their ROI(return on investment). If we were to break down spending of search into PPC(pay per click) would defiantly lead most of the portion since it is the only form of advertising that your average business undestands and is willing to invest. It is interesting to see how banner ad advertising has been decreasing year by year and search has taken almos majority of the banner ad market share in the online advertising world. I thought this data was very helpfull for business to see prior to consider investing in online marketing and take a look at these statistical changes over the years and make better and more informative decisions where to spend their money.
