A big strategic issue for online retailers is whether to perform order fulfillment activities internally or to outsource them. Building central warehouses, stocking them with adequate inventories, and developing systems to pick , pack and ship individual orders requires substantial start-up capital but may result in lower overall unit costs than would paying the fees […]
Dealing with all the risks and opportunities of an emerging and ever changing online industry is one of the most challenging business strategy problems. To be successful in an emerging online industry companies usually have to pursue one or more of the following tactical avenues. Try to win the early race for industry leadership with […]
According to statistics, 90% of homebuyers use the internet during some point of their home search for a new home. This isn’t exactly shocking given how much a part of our lives the internet has come and how heavily we rely on it for everything from research to shopping for clothing. However, you may find […]
We discussed the real estate industry’s gradual shift to electronic status earlier, and it seems this is further proof of this interesting evolution. A number of new sites and applications have been developed specifically for real estate buyers and homeowners. Here are a few of the most interesting: Nextdoor Social Network – A private, free […]
Just as successful brick and mortar retailers employ merchandising strategies to keep their stores fresh and interesting to shoppers online retailers must be good web merchandisers, exerting ongoing efforts to add innovative site features and capabilities , enhance the look and feel of their sites, heighten viewer interest with audio and live video, and have […]
If you are dentist and have a dental office that you want to promote, then it’s essential that you have a website. Most dentists are not aware of all the benefits they can get from having web presence. When was the last time your patients used a yellow pages? Today’s people are using yellow pages […]
Sending out newsletter and keeping your customers updated with new products is a great way to reach out by staying on their radar. However, some business overdo it by getting a little to excited and sending out a blast of emails few times a week. This is great but what this does it make you […]
If you ever had any issues with WordPress running very slow and people calling you to tell you they cant see your website, you may not be the only one. WordPress is a such a great frame work but its code complexity does not cooperate well with some servers. We had a client come to us last […]
Facebook has finally added admin roles to manage pages. Not sure why it took them so long maybe it has to do with the IPO who know but its great to page management. Now business can set permissions on what users can post, view or interact. This is a long waited feature that almost any […]
According to emarketer , oracle and endeca business to business customers are largely relying on mobile for their initial research especially for ecommerce transactions. On the other hand business to business executives also rely on their smartphones to research prior to making a final decision. This goes to show that mobile industry is growing rapidly and the need to have a mobile presence is […]
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